Jim Plonkey
Co-Founder
Jim Plonkey is a Co-founder of Natural Replacements. A digital marketing professional with a passion for sustainability, Jim lives in Southeast Michigan and enjoys traveling to new places, spending time outdoors - kayaking, hiking, and gardening, and yoga.
As Jim started to learn more about more sustainable alternatives to common products, he found it exciting to share opportunities with his family and friends.
He quickly came to realize two things:
- How easy making these positive changes is when you have the right information
- How common misleading information is within this industry
Being a marketer, he decided to embark on the journey that became Natural Replacements, focusing on providing helpful information and encouragement to those who have an interest in living more sustainably.
He considers himself a life-long learner and he views Natural Replacements as a great opportunity to continue learning and expanding his knowledge on all things sustainability.
"My experience in eco-friendly products and general sustainability comes from embracing every life experience as a learning opportunity. Enjoy the trial and error, don't beat yourself up when you're wrong but rather use it to grow.
Meeting new people, going to farmer's markets, networking with other eco-friendly businesses, and countless hours of research have helped me grow."
Jim has a degree in business administration, with a focus in accounting as well as several digital marketing certifications.
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Articles by Jim
There are many ways that you can get into more sustainable practices and improve the eco-friendliness of your home. While many of these opportunities would be things that you need to install or habits that you could form, arguably the category of opportunities requiring the least effort would be items…
Your home’s HVAC system and the way you go about regulating temperatures in your house can be very impactful to the environment. If you heat and cool your home in inefficient ways or create a situation where you have to use excessive energy to control the temperature, it won’t only…
Getting into healthy habits and keeping them up is a crucial part of being productive and successful. That applies to living sustainably too! Eco-friendly habits are arguably often more impactful than any purchases or upgrades you can make. We believe that sustainable living is all about the small decisions adding…
This checklist is great for anyone that’s moving into a new home or first time homebuyers. There are many areas of a house that can be improved to be more sustainable. This list breaks down anything that requires installation within your home. This could include upgrading your appliances and products…
In this modern age of instant gratification and consumerism, we can typically get just about anything delivered within a matter of a couple days – just by the press of a button on our phones. This convenience often comes at a cost and the planet is often the one that…
One of the many ways that you can begin to make your home more sustainable is in how you wash your clothes! Many common laundry supplies are inefficient in the energy and water they use, or they contain harsh and unnecessary chemicals. Take a look at this short list of…
If there’s one area of your house that you want to be clean, all natural, sustainable, and efficient, it’s probably the area where you prepare food! There are lots of opportunities to transform your kitchen to be sustainable through better habits, upgrades, and switching to natural product alternatives. How many…
The inside of your home contains a lot of opportunities to become more eco-friendly. From general habits, to appliance upgrades, to home improvement considerations, think more sustainably for the inside of your home. This is a list of some items to get you thinking about making your house’s interior more…
Hygiene products are arguably one of the easiest areas of focus when it comes to transforming your life and habits to be more sustainable. Eco-friendly personal hygiene and health products are pretty widely available, but it’s important to know what to look for. Check out this list of personal hygiene…
Many people go straight to cleaners and other products when they think of sustainable alternatives or transformations, but you can’t forget about the exterior of your home as well. Especially when it comes to energy consumption, fortifying the outside of your home is crucial. This is just a small list…