Jim Plonkey is a Co-founder of Natural Replacements. A digital marketing professional with a passion for sustainability, Jim lives in Southeast Michigan and enjoys traveling to new places, spending time outdoors - kayaking, hiking, and gardening, and yoga.
As Jim started to learn more about more sustainable alternatives to common products, he found it exciting to share opportunities with his family and friends.
He quickly came to realize two things:
- How easy making these positive changes is when you have the right information
- How common misleading information is within this industry
Being a marketer, he decided to embark on the journey that became Natural Replacements, focusing on providing helpful information and encouragement to those who have an interest in living more sustainably.
He considers himself a life-long learner and he views Natural Replacements as a great opportunity to continue learning and expanding his knowledge on all things sustainability.
"My experience in eco-friendly products and general sustainability comes from embracing every life experience as a learning opportunity. Enjoy the trial and error, don't beat yourself up when you're wrong but rather use it to grow.
Meeting new people, going to farmer's markets, networking with other eco-friendly businesses, and countless hours of research have helped me grow."
Jim has a degree in business administration, with a focus in accounting as well as several digital marketing certifications.
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Articles by Jim
The bathroom is a great place to start when transforming your home and habits to be more sustainable. Common bathroom toiletries, hardware, and practices are rather wasteful for many households – but yours doesn’t have to be! Here is a list of items to get you thinking about a more…
Every year around Halloween, billions of candy wrappers are thrown away, and much of the candy itself is made with unsustainable ingredients like palm oil. Not to mention that some of the largest candy manufacturers contribute tremendously to negative impacts on the environment. But it doesn’t have to be this…
Is Biodegradable and Compostable the Same Thing? Though they may sound like the same thing and are often conflated, “biodegradable” and “compostable” actually have different meanings. All compostable items are biodegradable, but not all biodegradable items are considered compostable. Characteristics of Biodegradable Material Something that is biodegradable can be broken…
eco-friendly (adjective): involving or resulting from methods which do little or no harm to the environment in their making, nor in their disposal. In short, eco-friendliness is the practice of living in a way that is friendly to the environment, both in terms of the resources we use and the…
“Biodegradable” is a common way to describe a material or product that has to do with its ability to naturally break down over time, but what does it actually mean and what types of materials are truly biodegradable? In this article, we’ll cover the meaning of the word “biodegradable”, the…
Improving the environmental impact of your yard can be something that people overlook. There are many ways to make your home more sustainable from the outdoors. So much about sustainability revolves around making the best use of your space, optimizing it to perform at top efficiency and avoid pollution or…
When you think of energy savings in a home, you mind might go straight to big, costly projects like solar panel installation. While that is a great step to consider to improve the energy efficiency and carbon impact of your home, that’s not the only option to consider. There are…
Air quality and emissions are important areas to consider when finding opportunities to live more sustainably. This could be at a larger scale with pollution from your car or gas appliances/equipment, or even at a more micro-scale in terms of air quality in your home. This is not an exhaustive…
Halloween is a favorite for so many people – costumes, parties, candy – what more could you ask for, right? Well, this year we actually want to ask for a little less… Less waste that is. There’s a way to throw a killer (pun intended) Halloween party without killing the…
A big part of Halloween is the impressive decorations, which are often mass-produced, primarily plastic, and seen as disposable. The problem there is that so many decorations every year end up in landfills, when they could have been reused or avoided all together. One of the easiest ways to be…